Inactive users cause a lot of problems for Salesforce Administrators. Once a user is created, it can be made inactive, but it can never be deleted. Over time, most orgs
The topic of data has gone from being something that fades into the background to something that Salesforce professionals are eager to learn more about. CRMs rely on data, so
Marketing Cloud allows you to create simple or complex customer journeys based on subscriber engagement (or data in the Marketing Cloud database, or other systems).In the Journey Builder, you can