Salesforce Day

Fidizzi was represented by Miguel Carvalho and Daniel Baptista at Salesforce Day, the Super Customer Experience Summit, that took place in Lisbon.
It was a day to discover all the Superpowers that Service Cloud, Commerce Cloud, and Marketing Cloud put at your fingertips to power and take the relationship with your customer community to infinity.
Several pioneering superheroes from different industries have shared their experience on how to achieve customer service excellence thanks to the super capabilities of Salesforce technology.
There was also time for power exchange and transfer but also for recognition of the companies that have best used the capabilities of Salesforce technology.
We’ve learned how Commerce Cloud and Marketing Cloud come together to provide a richer customer experience thanks to the ubiquitous Superpowers, prediction, empathy, and flexibility to achieve maximum personalization in the business with customers.

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What is ROI in the marketing?

First of all, what does ROI consist of? (ROI) Return On Investment is a performance measure used to evaluate the efficiency or profitability of an investment or compare the efficiency of

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