A change management plan in Salesforce involves a specific set of actions to ensure a smooth transition between an organization’s goals, processes, and technologies while staying connected with strategic objectives.
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“Consumers and businesses are increasingly using chatbot technology. Here’s how chatbots are changing customer service, powered by artificial intelligence.” What is a Chatbot? ➥ Computer programs that simulate human communication
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Email marketing is the primary function of Pardot, whereas advertising and mobile marketing are the primary functions of Marketing Cloud. Using Pardot, B2B teams can better align marketing and sales
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